Help Us Anchor the Professional Football League—As We Rise
We’re starting at square one: no teams, no owners, no players, no revenue. As a newly formed Black-owned 501C6 pro-sports organization, every sponsorship you give today lays the anchor for a truly player-first, community-driven football league.
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WHY BECOME A FOUNDING PARTNER?
1. Historic Opportunity
Be recognized as a founding architect of the first Black-majority-owned professional football league. Your partnership will be documented in sports history and The Black Culture Report as a pivotal moment when Black ownership became structural reality in professional sports.
2. Business Value
Brand association with innovative, mission-driven sports propertyAccess to growing fan base and demographic insightsCategory exclusivity protects your investmentHospitality and entertainment value for clients and employeesB2B networking with other sophisticated partners and franchise owners
3. Strategic Positioning
ESG/DEI leadership — authentic, measurable impact on racial equityMarket intelligence — early access to emerging sports marketIndustry influence — shape the future of Black sports ownershipAdvisory participation — strategic input on league development
4. Tax Efficiency
Sponsorship investments may be deductible as ordinary business expenses under IRC Section 162, providing tax benefits while advancing your business and brand objectives. (Consult your tax advisor for specific guidance.)
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5. Measurable Impact
Your partnership enables:
Black franchise ownership in six marketsBlack wealth creation through equity and infrastructure assetsCommunity economic development (Black business participation, local hiring, youth programs)HBCU support and professional pathwaysPolicy advocacy for systemic change in sports ownership
6. Long-Term Value
As the league grows and matures:
Brand visibility increases with media deals and fan growthPartnership value appreciates with league successCategory exclusivity becomes more valuableHistorical significance as founding partner endures.
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PARTNER TIERS
Choose the level that fits your sponsorship. Every sponsorship accelerates our timeline toward infrastructure, event operations, organizational capacity and market development.
TIER 1: NATIONAL ANCHOR PARTNER | Investment: $10M (multi-year commitment)
Benefits:
1. Exclusive national partnership in your category
2. Naming rights to league championship or major award
3. Board advisory seat (non-voting, strategic input)
4. Premium brand placement across all league properties
5. Hospitality allocation (luxury suites in all markets)
6. Content partnership opportunities (branded content, documentaries)
7. First right of negotiation for future opportunities
8. Co-marketing campaigns with league
9. Recognition as founding architect of Black-owned sports infrastructure
Ideal For: Major corporations with national reach, significant ESG/DEI commitments, and long-term strategic interest in sports industry.
Payment Structure:
Year 1: $5M – league formation, KC launch
Year 2-5: $1.25M annually – ongoing operations and expansion.
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TIER 2: LEAGUE FOUNDING PARTNER | Investment: $8M (multi-year commitment)
Benefits:
1. League-wide partnership recognition
2. Category exclusivity (e.g., official automotive partner)
3. Significant brand placement (stadiums, broadcasts, digital)
4. Advisory participation (quarterly strategy sessions)
5. Hospitality benefits (luxury suites in select markets)
6. Co-branded initiatives (youth programs, community events)
7. Recognition in all league communications
8. Business development opportunities with franchises
Ideal For: Major corporations seeking national sports partnership with authentic Black ownership.
Payment Structure:
Year 1: $4M
Year 2-5: $1M annually
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TIER 3: MARKET FOUNDING PARTNER | Investment: $4M (multi-year commitment)
Benefits:
1. Market-specific partnership (e.g., Kansas City Founding Partner)
2. Regional brand placement (stadium, local broadcasts, digital)
3. Franchise advisory participation (local market input)
4. Hospitality benefits (luxury suite in home market)
4. Community program co-branding (local youth camps, HBCU partnerships)
5. Recognition as market pioneer
6. Local business development opportunities
Ideal For: Regional corporations, local businesses with significant presence in PFL markets, community-focused organizations
Payment Structure:
Year 1: $2M
Year 2-5: $500K annually.
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TIER 4: INFRASTRUCTURE PARTNER | Investment: $2M (multi-year commitment)
Benefits:
1. Infrastructure recognition (e.g., “Official Technology Partner,” “Official Stadium Development Partner”)
2. Category-specific brand placement
3. Product integration opportunities (your products used in league operations)
4. Hospitality benefits (tickets and VIP experiences)
5. B2B networking with franchises and other partners
6. Case study and content opportunities (showcase your role in league buildout)
Ideal For: Technology companies, construction/development firms, professional services firms, infrastructure providers.
Payment Structure:
Year 1: $1M
Year 2-5: $250K annually
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TIER 5: STRATEGIC SUPPORTER | Investment: $1M (multi-year commitment)
Benefits:
1. Recognized supporter status
2. Brand placement (website, select events)
3. Hospitality allocation (tickets and experiences)
4. Networking opportunities (partner events)
5. Progress updates and insider access
6. Recognition in annual impact report
Ideal For: Mid-size corporations, family offices, foundations with program-related investment capacity, Black-owned businesses seeking brand alignment
Payment Structure:
Year 1: $500K
Year 2: $125K
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REQUIRED DISCLOSURES FOR 501(c)(6) SPONSORSHIPS:
Tax Treatment Disclosure: > “The Professional Football League™ is a 501(c)(6) nonprofit trade association. Contributions to 501(c)(6) organizations are generally not tax-deductible as charitable donations under IRC Section 170. However, payments for sponsorships that provide commercial benefits (such as brand placement, hospitality, and advertising) may be deductible as ordinary business expenses under IRC Section 162. The deductibility of your specific contribution depends on the benefits received and your organization’s circumstances. Please consult your tax advisor.”
Commercial Benefits Disclosure: > “Founding Partner benefits include commercial value such as brand placement, hospitality, advisory participation, and business development opportunities. The value of these benefits may affect the tax treatment of your contribution.”
No Quid Pro Quo Disclosure: > “While Founding Partners receive recognition and benefits as described, contributions support the league’s 501(c)(6) mission to advance the business interests of Black-owned professional football franchises and promote industry development.”
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Anchor Partner Sponsorship Allocation
League Infrastructure (40-50%):
-League headquarters establishment and operations
-Technology systems (scheduling, officiating, compliance, ticketing)
-Digital infrastructure (website, apps, databases, streaming capabilities)
-Shared services development (centralized functions for all franchises)
-Legal and regulatory compliance systems
-Financial management and reporting infrastructure
Event Operations (25-30%):
-Officiating recruitment, training, and management
-Game day operations systems and protocols
-Broadcast and media production capabilities
-Fan experience design and implementation
-Safety and security protocols
-Quality control and standards enforcement
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Organizational Capacity (15-20%):
-Staff recruitment and development (commissioner, operations, marketing, compliance)
-Governance systems and board support
-Professional development and training
-Advisory board operations
-Strategic planning and execution capabilities
Market Development (10-15%):
-Franchise recruitment and support (identifying and onboarding member franchises)
-Stadium partnership facilitation
-Market research and validation
-Expansion planning and execution
-Community engagement and education
-Brand development and marketing
Reserve Fund (5-10%):
-Operating reserves for sustainability
-Contingency for unexpected costs
-Bridge funding for franchise launches
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SCHEDULE A PARTNERSHIP DISCUSSION
Join us as a Founding Partner in building the first Black-owned professional football league. Partner with us to create historic sports infrastructure, advance Black ownership, and position your brand with an innovative, mission-driven league.
Email: info@professionalfootballleague.org —|— Call: 800.886.0686 —|— Subject Line: Anchor Partner Inquiry
What to Include in Your Inquiry:
-Organization name and industry
-Contact person and title
-Partnership tier of interest (or request consultation)
-Timeline and decision-making process
-Specific questions or objectives
You’ll Receive:
-Response within 48 business hours
-Partnership prospectus and detailed tier information
-Invitation to schedule partnership discussion call
-Access to additional due diligence materials
IF YOU ARE READY CLICK THE BUTTON BELOW.
Limited founding partner opportunities available. Contact us today to discuss how your organization can be part of sports history.
Help us spread the word: share our mission on social media—#PFL_ASWERISE